ABOUT
Woke Up West is a lifestyle brand that embodies the idea of taking chances and creating the life you’ve always envisioned.
In 2017 the company's founder, Caleb Hall, did exactly that when he abruptly quit his job, packed up his life, and moved halfway across the country. At first, Caleb didn’t have a plan, but he had a passion to live a more fulfilled life. Caleb forged his own way as an artist and designer in Colorado. He’s been thriving ever since.
“It’s an experience I would never trade and all said and done, I would do it all again. Woke Up West is derived from the idea that it’s your life. No matter your current situation, you can hit the road and wake up somewhere new. I want to encourage others to embrace this mindset, go where life takes you. I woke up west. Who knows? If you’re not afraid to let it all go, maybe you will too.”
- Caleb Hall
Caleb created Woke Up West to inspire others to live intentionally.
MISSION
Here at Woke Up West, our mission is to motivate you to pioneer what’s possible.We celebrate the trailblazers-the ones who live a life untethered from fear or doubt. We are a community of creatives and vagabond visionaries who make our own rules. We’re here to inspire others to do the same.